- Title : Artist As Brand Workbook: A Guide to Creative Empowerment and Prosperity
- Author : Greg Spalenka
- Rating : 4.82 (149 Vote)
- Publish : 2016-10-23
- Format : Hardcover
- Pages : 146 Pages
- Asin : B00CC67MA6
- Language :
This is the official digital textbook used by participants at colleges, universities and art institutions while taking the Artist As Brand Workshop. The fine art gallery system, the commercial art industries of publishing, film, games, and graphic design professions a
This is the official digital textbook used by participants at colleges, universities and art institutions while taking the Artist As Brand Workshop. The fine art gallery system, the commercial art industries of publishing, film, games, and graphic design professions are all susceptible to these changes. Growing this family of supporters creates a foundation of financial support.
The Artist As Brand Workbook champions an entrepreneurial spirit. The Artist As Brand Workbook has live links throughout that can be utilized while reading through the material.
To learn more about Artist As Brand® go to ArtistAsBrand. However, many of the most successful artists on the planet embraced this model of creative commerce to promote their authentic visionary brands.
Fine artists and commercial artists struggle when economic swings, technological advancements and outdated modes of promotion change the landscape of art career opportunities. It is time to look at art career sustainability differently.
Learn the history behind the creation of Artist As Brand® and how it’s synergistic principles are helping artists around the world create their uGreg's insight and the "how to" info contained in the book gave me the confidence to tweak my business in a new direction which is more closely aligned with my true purpose.. It details how to find niche markets, make a business plan, and find out how to discover your core values as an art and a person. Social media, blogging, and tons of self promotion. It gives great insights about marketing as well. Last year I attended Greg Spalenka's Artist As Brand workshop. Whether you are a student, just out of art school, or a professional looking to grow - this book has your answers (to questions you don't know to ask!). Greg is dedicated to empowering artists! His Workbook has a detailed guide unlike any other book to market the work YOU love to make. If you can't attend a workshop in person, this is the next best thing!. This book has an exceptional understanding of modern social media techniques that are not taught in art school In fact, I haven't come across any source that includes this knowledge. For those who will put in the time and the work, we will eventually be able to sell the work we want to create on our own terms. Greg has
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